October 7, 2009 10:15 am

FOR IMMEDIATE RELEASE

News Release from Business Oregon (Oregon Business Development Department)

BUSINESS OREGON UNVEILS NEW WEB SITE
www.oregon4biz.com

SALEM - Business Oregon has launched an updated web site at www.oregon4biz.com. The site profiles Oregon's business environment, its competitive advantages, key industries, as well as services and programs available through Business Oregon, the state's business development agency.

The site is also connected to its "sister" site, at www.orinfrastructure.org, which covers the community development programs and services of the state's new Infrastructure Finance Authority.

"The new site can tell our story in a much more compelling way, and use some of the projects we've worked on to highlight our success, and the success companies can find here in Oregon," said Business Oregon Director Tim McCabe. "We looked at other economic and business development websites from other states as well as countries, and believe the new site challenges them all as a compelling and concise communications tool for doing business in Oregon."

The new web site's features include:

  • A modern graphic design, intended to integrate high-tech/innovative feel, with a natural, active, outdoor image to better fit the brand image of Oregon;
  • A balance of information on Oregon as a globally competitive business location, the services Business Oregon can offer, and the services the Infrastructure Finance Authority can offer;
  • More dynamic content, such as an interactive map with examples of Business Oregon projects around the state;
  • Specific program information presented in a more user-friendly and intuitive way than ever before;
  • A mobile-friendly version of the site; and
  • An exciting new desktop application that users can keep running in the background on their computers, with contact info, news feeds, events and a calendar.

The agency's updated web site was designed by Copious, a Portland interactive agency.Founded nearly a decade ago, Copious serves regional and national brands with their B2B and B2C website, mobile, ecommerce and interactive applications, including: Adidas, QuickBooks, McMenamins, Standard TV & Appliance and Business Oregon. The company provides strategic consulting, targeted online advertising, search engine presence, social media integration and email marketing that propels each client's business efforts.

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The Oregon Business Development Department works to create, retain, expand and attract businesses that provide sustainable, living-wage jobs for Oregonians through public-private partnerships, leveraged funding, and support of economic opportunities for Oregon companies and entrepreneurs. Visit www.oregon4biz.com for more information on doing business in Oregon.

Contact Info: Marc Zolton, Business Oregon, 503.986.0101